It is not news that consumer’s habits have evolved greatly in recent decades, with the internet and, more recently, with mobiles. The changes have been met by the increasing adoption of loyalty and CRM programmes, which not only bring traditional rewards, but also an emotional commitment to the brand.
The LoyaltySci team creates and administers loyalty programmes and the business models that sustain them for our clients.
We start by performing a “Health Check” to bring knowledge about the value of existing CRM and loyalty programmes. We analyse your customer base, your needs and expectations, and we offer recommendations for loyalty strategies.
Using the insights from the “Health Check”, we create and test potential programme business models and concepts. The elements from this consulting phase include the proposal of a programme aligned with your needs, which includes the definition of characteristics, benefits, programme rules, etc., as well as a reward strategy, and plans for customer segmentation, together with an approach through customer experience plans, rewards and improvements, on all channels.
Following the creation of the strategy, the LoyaltySci team is ready to execute and manage your company’s entire loyalty plan. In partnership with your team, our team will deliver a high performance service to ensure that your customers are satisfied. Our goal is to minimize costs and deliver results to our clients, with the best level of service 24/7.
We adjust our operational model to satisfy your needs. We combine this service with local resources, or in off-shore mode. We automate update and configure your programmes to provide a cost-effective service.